Buildinga brand is about establishing instructions on how to use words,graphics and images to communicate your company's uniquecharacter and values.
My expertise lies in conceiving, prioritising and creating all the graphic resources needed to 'dress' and grow this identity over time. I develop user-friendly elements for both designers and non-designers depending on your needs.
(2)
Digital product & web design
Research to understand the audience and their environment, create libraries of components, animations, and interactions to maintain consistency, and then test and iterate to improve and adapt the experience.
I participate in this whole cyclical process. The goal is to turn a complex product into something that feels simple, accessible, and, most importantly, truly connects with the user.
(3)
Video & Motion graphics
Engaging the audience and conveying clear and direct messages through movement and sound.
I ensure that every sequence, whether polishing raw footage or designing motion graphics, has a clear purpose. Whether it's a promotional video, explainer animation, or social media content, I love creating visually engaging videos that connect with viewers and boost your brand presence.
(4)
Marketing collateral
The aim is to help your communication stand out and resonate with people. I create resources to complement your message, improve your online and offline visibility and attract people's attention.
Presentations, social media graphics and videos, email templates, event corporate material and more.
(4)
Photography
I am passionate about the audiovisual world, especially photography.
The feeling of impatience when you can't wait to get home, see the image you have just captured big, and see the possibilities it gives you and the story it tells, is priceless. I enjoy capturing cityscapes, architecture, and nature, and I also take professional photographs for events and talks.
(5)
coding
Experimenting with creative coding and observing how graphics respond to user interaction or music in real time.
Until now, I've only done it as a hobby, but this year I've decided to take it more seriously so I've enrolled in a 200+-hour programming course and hope to finish it.
