Digital Ethics
Services
Motion
Tools
After Effects, Premiere
Client
Year
2023
I created this piece for the Ethical Commerce Alliance, as a way to challenge how digital culture often turns people into data points. It questions the idea that value comes only from what can be measured, and invites a more human approach to design.
I worked on the motion graphics and editing, shaping the tone to stay close to the message. It’s not about whether tech is good or bad, it’s about what we choose to build, and who we choose to build it for.